Leeds Central Library
Leeds Central Library wishes to create a new identity to increase its visual impact and suitability to its target audience. Once the identity has been established, you will design and produce a campaign for a new exhibition/series of events which will be opening at the library in the new year. This will require multiple examples of different graphic design and communication material. The nature of the new exhibition/events is entirely up to you to decide.
During this module I created a whole new identity for the library. I created a lot of logos and picked one and used it throughout the brand identity. I looked at different textures and layouts. I used a lot of my exciting knowledge and improved my skills by learning new techniques. I also created gift bags, badges and coffee cups that work with the brand. I didn't code a website but I did rebrand the look of the website on photoshop.